Rimwe rematambudziko makuru eindasitiri yemapepa muArgentina kusangana nezvinodiwa zvehunhu zveindasitiri. Kubatsira mugadziri kuzadzisa zvinangwa izvi, kambani yeNorway Yara yakatanga chirongwa cheRicaPapa, icho chinosanganisira maturusi enovesa kufambisa varimi kuwana matekinoroji matsva ekudyara. Bvunzo dzakaitwa dzinoratidza humbowo hwekuwedzera kwakakosha mukugadzirwa kweakawanda uye akagwinya mbatatisi yunifomu, izvo zvinoshandura kuita purofiti yakakura kune anogadzira.
RicaPapa inovavarira kudzikisa huwandu hwekurambwa uye kuraswa kwembatatisi yekutengesa. Izvi zvakakosha tichifunga nezvematambudziko ari kusangana nemugadziri nhasi: kugadzira zvine pundutso, mumusika unoshanduka kana uchitengeswa nemari yemuno uye zvichibva pachirimwa chine njodzi zvakanyanya maererano nehutachiona uye hutachiona.
Miedzo iyi yakaitwa panguva yekupedzisira mushandirapamwe uye yakaongorora mhinduro kubva kunzvimbo dzakasiyana dzeetrojeni.
Ikambani yeNorway inogadzira fetereza ichaunza chirongwa chayo chehutano hwakanaka uye inovhenekera chikuva chedigital chevagadziri.
Chirongwa ichi chinopa kuraira uye hunyanzvi kudzidzisa kune varimi mumatanho akakosha ekurima, kuongororwa kwezvinhu zvinokanganisa kugadzirwa uye, pamusoro pezvose, kudya kwakakwana kwechirimwa, kwakakosha kuzadzikisa mukana wegoho munzvimbo yega yega. Kuti uite izvi, RicaPapa yakavakirwa pambiru nhatu: Chiitiko uye Rutsigiro, kambani iyi ine makore anopfuura zana ezviitiko mukuvandudza zvirongwa zvehutano; Kuwanda nekuchengeteka, mitsetse yakawanda yefetiraiza iyo inobvumidza kusvika kune gohwo kugona kwechigadzirwa; uye Rakavimbika Ruzivo, rinopa cheni yekugovera uye vanachipangamazano varairidzi veindasitiri yemapepa. Mukati meiyi mbiru mune zvakare chirongwa chekuzivikanwa cheYara Champions, icho chinotsvaga kupa mubairo kune avo vagadziri vanoita chaiyo uye inochengetedza manejimendi.
"Dhata rese ratakawana kubva kumiedzo yemumunda rinoratidza kuti mhinduro inowedzera mashandiro kusvika pa20% uye inoderedza kurambwa uye kuraswa kusvika kusvika gumi muzana, ichigadzikana nekufamba kwenguva," anodaro injinjini yezvekurima Josefina Omaña, South Regional Marketing Coordinator kuYara Argentina. . Mupfungwa iyi, RicaPapa mhedzisiro yekuzvipira kwaYara mukusimudzira uye kuendesa ruzivo.
Kutenda kuperekedzwa kwevanyanzvi vezvekurima mumatanho akasiyana, mapepa anowana ruzivo rwakavimbika kuti akwidziridze mhando, kugadzirwa uye kubatsirwa kwegoho ravo. Iyi mhinduro nyowani inokurudzira kushandiswa kweakanakisa maitiro ehutano, ayo anobatsira kudzikisira njodzi uye kuchengetedza nharaunda.
TSIKA INOSIMBISA
Mbatatisi chikafu chepamusoro uye chirimwa chinotungamira pasirose. Angangoita zviuru makumi masere mahekita akadyarwa muArgentina uye anoonekwa seakakosha hupfumi. Icho chikafu chetsika chikafu chevaArgentina uye anenge 80,000 kilos pagore anodyiwa pamunhu.
Kupa dzimwe nzira dzinobata zvakanaka uye dzinounza mikana chaiyo yekufambira mberi kwevagadziri vembatatisi dzinozoshandura kuva mhedzisiro iri nani kwavari nehupfumi hwenzvimbo, zvichigadzira mabasa mazhinji uyezve ichizadzisa chinodikanwa chechigadzirwa chinodyiwa nevanhu vanopfuura mamirioni makumi mashanu nemakumi mashanu.